[CRS-260186] An Overview to Marketing Strata and Landed Industrial Properties in Singapore (MSLIP)

CPD Category: Professional Competencies under Structured Learning (4 training hours awarded)

Course Duration: 5.0 hours

Funding: No funding

Course Synopsis:

 

Learning Outcome

  1. This module seeks to inform CEA registered real estate agents what are the differences between marketing residential real estate properties in Singapore versus marketing industrial real estate in Singapore.
  2. It is designed to provide CEA registered real estate agents with a clear and basic guide to the essential steps that they will need to undertake and fulfil in order to complete their leasing or resale cases successfully.
  3. Ultimately, it will provide them a basis to decide whether or not to become engaged and to get involved as Professional Real Estate Agents in the industrial property segment.


Course Description 

This course provides CEA‑registered real estate agents with a practical understanding of the Singapore industrial real estate market, including its key sub‑segments and business models. Participants will learn the differences between private and JTC industrial properties, strata and landed factories, and how industrial property marketing differs from residential marketing.

The course covers effective marketing strategies for strata and landed industrial properties, including high‑rise strata units, resale and leasing opportunities, and common industry practices. Key topics include industrial land ownership, strata void areas, floor area interpretation, taxation, valuation considerations, and compliance requirements.

Participants will also gain practical insights into JTC Standard and Purpose‑Built Factories, supported by case examples, quizzes, and a step‑by‑step guide to marketing and transacting JTC landed industrial properties.

 

About the Trainer

Arthur is a qualified and experienced industrial realtor with over 19 years of experience. He has a B.Sc. (Estate Management) and M.Sc. (Real Estate) from NUS, and is professionally recognized by SISV as MSISV (Agency & Marketing). He has closed a wide range of landed industrial property deals with corporate entities such as AMD (Singapore) Pte Ltd, Mapletree REIT, and many others.

Arthur has lectured at the Singapore Polytechnic, IBMEC College, and ASREA. He is able to provide proper guidance and teach CEA registered Agents how to navigate through SLA’s INLIS, URA’s websites and the various Industrial Property markets so as to close landed industrial property deals professionally.

Here are some of the key points of his profile: –

  • Academically qualified with both a B.Sc. (Estate Management) and M.Sc. (Real Estate) from NUS.
  • Professionally recognized and designated by SISV as MSISV (Agency & Marketing).
  • Extensively experienced as a practicing Industrial Realtor of 19 years.
  • Closed a wide range of landed industrial property deals with corporate entities such as AMD (Singapore) Pte Ltd, Mapletree REIT, and many others.
  • Able to provide proper guidance and teach CEA registered Agents how to navigate through SLA’s INLIS, URA’s websites and the various Industrial Property markets so as to close landed industrial property deals professionally.